Matt Kennedy Gould. Actor: The Joe Schmo Show. Matt Kennedy Gould is known for The Joe Schmo Show (2003), 10 Things Every Guy Should Experience (2004) and Beat Seekers (2002).. It was 2003, and a guy named Matt Kennedy Gould was sitting on a couch, surrounded by people he thought were his friends, only to have a host tell him his entire life for the last several weeks had been a lie. The Joe Schmo Show was a cultural earthquake. It was the ultimate "gaslighting" experiment before we even used that word every five seconds.
:max_bytes(150000):strip_icc()/MattKennedyGould-Reality-Stars-031225-23104971b32f4455a17711b97135b455.jpg "25 best reality stars of the 2000s")
After his season on "The Joe Schmo Show" Matt Kennedy Gould disappeared from TV. Find out what happened to him and what he's doing now in 2026!. The original The Joe Schmo Show show is still considered a hallmark of reality television. It was effectively a long-form prank where all of the contestants were actors portraying typical reality TV characters. Except one man, Matthew Kennedy Gould, believed he was in real situations with real people. Without The Joe Schno Show, there would be no Jury Duty.